RSPCA Digital Marketing Apprenticeship
The brief: Working with Chichester College, I delivered the Digital Marketing Apprenticeship to the RSPCA Marketing, Social and PR teams over 18 months.
The work: Through weekly face-to-face workshops at RSPCA Head Office, I supported delegates from early-career roles to senior managers through CIM Level 3 and 4 content, digital marketing and coding techniques.
The outcome: Every delegate passed their apprenticeship, strengthening digital marketing capability across the participating teams.
“Sheryl tutored myself and colleagues at the RSPCA through an 18-month digital marketing apprentice which included CIM Level 3 and 4. She kept us motivated with her positive approach and her breadth of knowledge and experience across marketing is inspiring. Sheryl is such a supportive trainer who adapts her approach to individual learners, even when teaching a group. Her feedback was always clear, constructive and thought provoking. Sheryl did such a great job at keeping us all on track during our apprenticeship, including supporting us through exams. There is no doubt her expertise and unwavering support has enriched the skills of staff at the RSPCA, meaning we can have an even greater impact ‘inspiring everyone to create a better world for every animal“.
Catherine Peerless, Head of Media
