Responsible Marketing in action ..
I was excited to teach the new CIM | The Chartered Institute of Marketing #Responsible #Marketing module for Oxford College of Marketing in March.
This heralds a new structure to the CIM assignments, which begun last year, and has changed the face of how students work towards their certifications, so an exciting challenge ahead!
Responsible Marketing is a huge topic, and one that should be key on every businesses agenda – to become more responsible in every part of our business function and work towards ethical, environmental and sustainable goals needs to be at the tip of every agenda. S
Which Sustainable Development Goals are vital to your business ? 😊