Get to the Point

The brief: Clarion Housing contracted me to deliver a nationwide marketing training programme for residents interested in starting new businesses. The work: Over a year, I delivered monthly Zoom workshops covering marketing planning, audience research, content creation, tactical choices, budget-friendly activity and performance analysis. The outcome: Delegates across industries including music, leisure, finance and wellbeing…

The brief: Ropetackle is a community-based arts centre in Shoreham, West Sussex, with a busy events programme and a need for seasonal programme, PR and publicity support. The work: I produced vibrant content for their seasonal programmes, shaping copy around the musicians, actors, writers and bands who perform regularly. The outcome: Together, we delivered successful…

The brief: As a tutor for Oxford College of Marketing, I teach new marketers studying for Chartered Institute of Marketing qualifications, alongside apprentices across multiple levels. The work: I guide learners through marketing theory, tools, metrics and assignments, creating a supportive environment where they can ask questions and build confidence. The outcome: Learners gain the…

The brief: Flourish is a consultancy founded by Lainy Russell, working strategically with organisations to strengthen communication and influence at every level. The work: Over a six-month mentoring engagement, I helped Lainy refine her business strategy, sharpen her market positioning and implement targeted campaigns aligned with her long-term growth ambitions. The outcome: Together, we created…

The brief: As Vice President of Worthing & Adur Chamber of Commerce and marketing lead, I was invited to share marketing insight and guidance with local businesses. The work: I ran a workshop covering key marketing trends, practical tips and strategic considerations for the year ahead. The outcome: Attendees gained clear, practical takeaways to help…

The brief: Unity is the insurance division of the Scouts. After initially supporting their rebrand and website, I continued to collaborate with the team on marketing planning and content creation. The work: We identified new routes to market, refreshed older communications and managed social activity across LinkedIn and Facebook to reach both charity customers and…